Alerts & Updates 4th Dec 2025

How will the ‘cookies’ crumble under India’s new data protection law?

Authors

Abhay JoshiPartner | New Delhi | Noida
Ravisekhar NairPartner | Bengaluru
Aayushi SharmaPrincipal Associate | New Delhi | Noida

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‘Cookies’ are ubiquitous for website performance, targeted advertising, and to offer a seamless user experience. In our second primer, we explore the implications of the newly introduced data protection framework, on the use and deployment of ‘cookies’, ahead of the Digital Personal Data Protection Act, 2023 (DPDP Act) coming into force fully.

We break down:

  • What are ‘cookies’?
  • How could ‘cookies’ and their deployment fall under the DPDP Act?
  • What should data fiduciaries be mindful of?

With the clock-ticking towards full compliance with obligations under the DPDP Act, cookie-setting entities must consider evaluating their practices to align themselves with this new data protection framework and ensure a privacy-first approach.

Read the detailed update here

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