Alerts & Updates 19th Mar 2026

‘Voluntarily’ provided personal data: How far can you go?

Authors

Parthsarathi JhaPartner | New Delhi | Noida
Aayushi SharmaPrincipal Associate | New Delhi | Noida

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In this week’s primer, we highlight the scope of ‘voluntarily’ provided personal data as a basis for processing, illustrating where individuals ‘actively’ and ‘voluntarily’ share personal data with a clear expectation of its use and where processing risks overstepping the line of this ‘legitimate use’. With key questions such as what qualifies as ‘voluntary’ versus ‘solicited’ personal data, businesses would be well advised to lean towards the ‘notice-and-consent’ approach.

For a brief overview of this ‘legitimate use’ and broad, indicative considerations for businesses, please read our full article here.

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