News & Media 20th Dec 2022

Streaming platforms may face challenges with children’s data in New Bill

Authors

Vinay Butani Partner | Mumbai

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Children are often led by their curiosity to find answers, though sometimes, it also exposes them to content that is not suitable for them. With the new Digital Personal Data Protection Bill, 2022, proposing specific requirements to process children’s personal data, OTT platforms might be facing some challenges.

According to the draft bill, OTT platforms must not track or carry out behavioral monitoring of children or promote advertising targeted at them. They will also have to consider the costs related to the IT security framework and compliance and educating consumers on the safety of personal data.

In this context, Vinay Butani, Partner, Economic Laws Practice (ELP) has been quoted in an article in the LiveMint titled ‘Streaming platforms may face challenges with children’s data in New Bill’ for his views on the penalty for non-compliance with the provisions.

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