News & Media 5th Jul 2024

SEBI Guidelines Push Finfluencers to Reevaluate Content and Monetisation Strategies

KC Jacob Counsel | Mumbai

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The Securities and Exchange Board of India (SEBI) last week set guidelines for unregistered financial influencers, commonly referred to as ‘finfluencers.’ These new regulations prohibit regulated entities from collaborating with these influencers, marking a significant step in protecting investors from potentially misleading financial advice and ensuring that all financial influencers operate within a regulated framework.

ABP Network’s Subhojit Sarkar sought views of our counsel K.C. Jacob in this piece “SEBI Guidelines Push Finfluencers to Reevaluate Content and Monetisation Strategies” on the impact of these guidelines.

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